Oculus and HTC’s VR rivals continue to compete for dominance in the PC VR space with their Rift and Vive respectively. Each also has a completely new stand-alone headsets for potential customers and their output is very close. So, Oculus will soon release Quest, and HTC will update its Vive Focus to Focus Plus.
These devices already have similar specifications. Both support six degrees of freedom (6DOF) tracking and have controllers for interacting with digital space. Quest is primarily a consumer device. But Focus Plus is an enterprise level device. Given their similarities, why doesn’t HTC compete with its Focus Plus directly with Quest and target consumers?
Recently this question was asked directly by the Vive project manager, Dan O’Brien. He said that this was before identifying differences in the infrastructure of the consumer and business markets.
“Therefore, when we see the consumer market and what is required for its use, including the low cost of the end device, its distribution to users, etc., we conclude that we better use the business segment.
He continued, arguing that the retention rate for this level of autonomous headset has not been so high so far.
“I think there are many other things that you need to do in order for VR technology to be truly accepted by the mass consumer. But I think that the fact that our competitors are entering this market is quite interesting. We are delighted with this, I am glad that someone else takes on this difficult burden. ”
Focus Plus should be launched in the second quarter of 2019 at an undisclosed price.
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