Three routes in France and Spain include VR.
While long-distance airplane trips are usually accompanied by select digital entertainment, movies, TV shows, music, and even video games, bus travel will lag significantly behind. But this misunderstanding is beginning to change, because FlixBus began to use virtual reality (VR) on certain routes. Thanks to the collaboration with Inflight VR, FlixBus began offering VR headsets to US customers, and now travelers in France and Spain will be able to try out a similar service.
Flight VR and FlixBus will provide exciting entertainment for passengers on three routes within and between the two countries. 15 devices — just as many Pico Goblin 2 devices use American service. They will be provided free of charge on routes between Barcelona and Montpellier, Paris and Rouen, and between Paris and Cabourg. FlixBus will use these routes to get additional passengers’ view of usage preferences before considering the enhanced Flight VR solution.
Passengers will be provided with a wide range of content to pass the time on board the bus, from Flixbus City destinations and guided meditations; climbing Everest or watching movies in your own cinema.
“Virtual reality is one of the most promising technologies today. FlixBus has introduced innovations in the world of transport since its birth as a company, 6 years ago, and offers exciting virtual reality entertainment. This is another step in our desire to put technology at the service of our customers. Our collaboration with Flight VR and its individual solution will surprise our passengers and make them enjoy the trip even more, ”says Pablo Pastega, managing director of FlixBus Spain & Portugal.
“We believe in the tremendous opportunities that VR provides for companies like FlixBus, offering travel experiences to their customers. Our role is to make the most modern technologies work. Our careful approach takes into account all technical, logistical, usability and rights management aspects to make virtual reality another way for FlixBus, which can surprise its passengers and build closer relationships with the brand, ”adds Moritz Engler, co-founder and CEO VR.
Earlier this year, Flight VR collaborated with the Spanish airline Iberia. This allowed the company to provide VR entertainment on a flight between Madrid and New York and Tel Aviv within a six-month trial period.
As virtual reality travel becomes more common, VRcue will continue to keep you informed.